Blog

An extensive library of specialized articles focusing on pricing strategies, eCommerce and more for manufacturers and retailers.

Drop-shipping pricing

Pricing strategies for dropshipping businesses

Online dropshipping businesses are booming as they are easier to manage than other business models. There is no stock to manage and no risk of products going down in value.

Sell on Miravia

How to sell on Miravia, the mid/high-end marketplace from the Alibaba Group

Miravia is the Alibaba Group’s most recent launch in Spain. The Chinese giant that owns AliExpress has its eyes set on expanding throughout Europe. It is a B2C marketplace that sells all sorts of mid...

Mindererest Gfk Global Partnership

Minderest becomes GfK´s principal pricing partner worldwide.

GfK, one of the leading companies in consumer goods market data and research, has selected Minderest as its principal pricing partner worldwide.

Footwear Marketplaces

Which are the best footwear marketplaces to sell on?

Footwear marketplaces are booming. The last decade has seen the launch of new specialized marketplaces with millions of different users. Among them are Spartoo, Sarenza and Farfetch, portals with...

Cdiscount marketplace

How to sell on Cdiscount, the leading marketplace in France

The French marketplace Cdiscount currently has more than 10 million active customers and 23 million unique users monthly. It is the second most viewed marketplace in France. Its growing popularity and...

Priceshein

Monitor Shein’s prices on Amazon

Shein’s Amazon launch could pose a new threat to fashion brands due to the combined benefits both companies offer customers. Today, China’s fashion and accessory e-commerce turnover exceeds 10,000...

price_positioning

What is your price positioning? How can you improve it?

Price positioning is determined by whether consumers perceive product prices as expensive, neutral, or cheap. This perception is associated with the quality of each brand’s products and services....

12.12

12.12: Online discount event in Southeast Asia

On December 12, Southeast Asia hosts 12.12, a massive online shopping and discount event similar to Singles Day. The event began in 2014. Estimates of last year’s e-commerce site traffic suggest an...

What is retargeting Tuesday

What is Retargeting Tuesday?

Retargeting Tuesday is a day that aims to convert users who visited e-commerce stores but failed to complete their purchase on Black Friday or Cyber Monday. It takes place on the Tuesday after these...